This cannabis packaging celebrates various California cities with a seriously awesome retro vibe. Purple Line Media designed the unique and eye-catching packaging for Loud Packs.
“Loud Packs is a Cannabis pre-roll brand that celebrates California cities. The makers of Loud Packs wanted their packaging to represent a different California city for each Cannabis strain.
Purple Line Media tackled the challenge by decorating each box with the sport colors of that particular city. The Variety Pack was given the colors of the California state flag. The word ‘Premium’ was placed inside a red ribbon on the front panel which was embossed to accentuate the messaging of the quality of the product inside.”
“Each city name was displayed in a bold banner and an emboss was applied to the city name for a tactile experience when a consumer goes to flip open the top of the box.
‘We used a mixture of cursive and san-serif fonts to give the packaging a nostalgic sport feel. You get a sense of pride for your city when you see the packaging so whether you are a tourist or a local it’s a novelty item you just have to have.’”